Business modeling and strategic analyzes learning

Business modeling and strategic analyzes learning

The continuation of the TheStartUpAcademy took place in Kratovo, Macedonia. The second seminar of this Academy proceeded on the topic Business modeling, strategic planning and industry analyzes, accompanied by speakers that are experts in strategic industry analysis and planning. The participants were engaged to 8 sessions including interactive presentation and simulations.

The first of the speakers, was LjupkaMitrinovska who finished master studies in Innovation Management and Entrepreneurship (Manchester Business School). She covered the Business Model and market analysis and along with practical team work, she encouraged the participants to examine their business environment.The second day of the seminar continued with Petar Lazarov, owner of Macedonia Export and one of the writers of Tip of the week“. Through interactive sessions he proved to the participants that have great basics to be the next successful young entrepreneurs in Macedonia.

The participants had a chance to hear the story of one of the owners of IWM network, Damjan Dano. He was very inspiring for the participants since he is the same age as them and succeed a lot so far.The group was also addressed by Viktor Mitevski, president of SWT Alumni, pesenting some of the key market survey tools & techniques.

The simulation was not left out at the end of the seminar and encouraged the participants through team work atmosphere to reinforce their abilities for constructing a business model.

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